Case study - Full website design and development for Overstand
The luxury fashion brand needed crafted content, SEO keyword research and full web design and development.
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SEO-focused
content marketing hubs
Enhance your website's ranking and boost engagement by implementing a strategic content plan.
Improve your credibility by providing valuable content and getting noticed by search engine algorithms with our content marketing hub creation services. These clusters of blog posts or landing pages enable you to offer related content in a user-friendly way, utilizing a keyword strategy for SEO and enhancing the overall user experience for your customers.
Why do I need a content marketing hub?
Content hubs are an effective organic SEO strategy because they connect related content through blog posts or landing pages, allowing algorithms to crawl and index them. This showcases your expertise in chosen topics and directs readers to your site. We will create clusters of topic-based pillar pages and crawl posts, using a hub-and-spokes approach. The main “topic pillar” will be linked to related “Crawl” posts or pages that explore similar topics. Our goal is to increase organic traffic by linking the pillar and spoke pages together.
The Advantages of SEO Content Hubs for Positioning
Search engines thrive on content clusters, making them a powerful marketing tool. When you use a hub content marketing strategy, you’re creating more landing pages for search engines to crawl. It’s an SEO content strategy that helps search engines deliver relevant content to your target audience.
Boost web traffic
Content hubs containing engaging content attract more website visitors who are genuinely interested in what you have to say.
Increase visibility
Topic-specific content clusters get listed in more search results, so potential customers find you more quickly and easily..
Grow revenue
As well as increasing traffic, your content can move customers through your site and guide them towards making a purchase.
Highlight your expertise
By showing your in-depth knowledge of key topics, you can become an authority and earn the trust of your customers.
Start your content marketing campaign journey with Contese Agency
We’ve helped multiple clients across diverse sectors boost their search engine rankings with our content hub strategy. Our SEO expertise is used by clients all over the world, from startups to multinationals. Read more in the case studies below.
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